Stop stitching together TrueCoach, MyFitnessPal, Telegram, Typeform, and a spreadsheet for compliance. CoachingPortal runs your training, nutrition, check-ins, messaging, branded app, and analytics from a single tool — and a single bill.
Every pillar below is in the base product on every plan, including the permanent free tier.
Drag-and-drop builder, 1,500+ exercise videos, RPE/RIR/percentage/fixed loading, auto-periodization, and PT Mode for in-person sessions.
Meal plan builder, 1M+ foods (FatSecret), 17,000+ recipes, barcode scanner, macro tracking, BMR/TDEE, auto grocery lists.
Customizable weekly check-ins per client. Body weight, photos, sleep, wellbeing, adherence, free-text notes — feeding the analytics dashboard.
In-app coach ↔ client messaging, plus community team chats, group challenges, and leaderboards for engagement.
Custom subdomain, colors, logo, business name — included on every plan. Clients see your brand on web and mobile.
Universal install-to-home-screen app, native iOS app, native Android app on Google Play. Step sync via Apple Health / Health Connect.
Per-client compliance scores, weekly progress views, training and nutrition adherence in one dashboard.
Auto-periodization, automatic deload weeks, recurring weekly check-ins, bulk client invites, RIR-based load adjustments.
Most coaches end up with a stack of 4–7 tools because no single competitor covers every job. Here is what each job tends to look like — and where a hub replaces it.
| Job | Typical stitched stack | CoachingPortal |
|---|---|---|
| Workout programming | TrueCoach / Trainerize / Excel | Built-in exercise builder + auto-periodization |
| Meal plans & macros | MyFitnessPal, Cronometer, or a separate nutrition app | Built-in meal builder + 1M food DB + 17k recipes |
| Weekly check-ins | Google Forms / Typeform / spreadsheet | Customizable weekly check-ins per client |
| Client messaging | WhatsApp / Telegram / SMS | In-app messaging tied to the client profile |
| Branded mobile app | Trainerize branded app ($169 + $99/yr) or My PT Hub white-label app ($145/mo) | Included on every plan, no add-on fee |
| Compliance dashboard | Manually compiled in Notion / Sheets | Auto-computed from check-ins and logged sessions |
| Community / challenges | Discord / Facebook group | Native team chats, group challenges, leaderboards |
Competitor add-on prices (Trainerize branded app, My PT Hub white-label app) referenced from each vendor’s public pricing page as of April 2026.
Compliance scores, training history, nutrition adherence, and progress photos all point at the same client record. No reconciliation between tools, no “which app has the latest weigh-in?” moments.
Clients install one branded app — yours. Workouts, meal plans, check-ins, and messages all live behind your subdomain and your colors. Less drop-off, less support back-and-forth.
Auto-periodization sees both training and nutrition data. Compliance scores combine session completion and check-in adherence. That cross-pillar automation is impossible in a stitched stack.
Free for up to 5 clients. $19.99/mo for 10. $49.99/mo for unlimited. No nutrition add-on, no white-label upcharge, no per-client overage — see cost-per-client math.
Specific feedback from working coaches.
“As a newer coach, I needed an affordable solution that could grow with me. CoachingPortal was the only solution I found that offered transparent pricing and included features like meal planning and exercise programming without added fees.”
Maria A.
Online Coach
“I loved that CoachingPortal included white-label branding in all plans. It allowed me to create a professional experience for my clients without worrying about hidden fees or needing to upgrade to a more expensive plan.”
Derek H.
Strength Coach
“You were the only application who offered automatic periodisation for both nutrition and training which is exactly what I was looking for.”
Anthony J.
Online Strength Coach · Fit For the Pit
A single account covers: exercise programming with auto-periodization, a meal plan builder backed by 1,000,000+ foods and 17,000+ recipes, weekly customizable check-ins, in-app client messaging, white-label branding (subdomain, colors, logo), native iOS and Android apps, analytics and compliance dashboards, community challenges, self-coaching mode, and Apple Health / Health Connect step sync. No add-on fees on the core feature set.
Stitched stacks (TrueCoach + MyFitnessPal + Telegram + Notion + a spreadsheet for check-ins) work, but the cost shows up in three places: monthly subscriptions across multiple tools, hours per week reconciling data between them, and a fragmented client experience. An all-in-one hub keeps the client in one app and gives the coach a single source of truth for compliance and progress.
Trainerize is broad but charges separately for several pieces: the Smart Meal Planner is a $45/month add-on, white-label branding sits on the Studio tier, and a custom branded app costs $169 one-time plus the $99/year Apple developer fee. CoachingPortal includes meal planning, white-label branding, and a branded app on every plan, with no per-client overage.
TrueCoach is a clean, focused workout-first tool. It does not ship a full meal builder, recipe library, or branded mobile app, and most TrueCoach coaches add a separate nutrition tool plus a separate messaging or branding workflow. The CoachingPortal hub replaces that stack with one tool and one bill.
My PT Hub bundles training and nutrition, but the white-label branded app is a $145/month add-on and Check-Ins AI is sold separately at around $20/month (publicly listed as of April 2026). With CoachingPortal those workflows are part of the base product.
The free tier is single-coach. Paid plans (Grow $19.99/mo and Professional $49.99/mo) support unlimited coach seats at no extra cost — there is no per-coach license fee.
One app. Clients install your branded iOS or Android app (or open the white-labeled web experience) and see workouts, meal plans, check-ins, messaging, and progress in a single interface that carries your brand, not CoachingPortal’s.
Free for up to 5 clients. Paid plans from $19.99/mo. Everything included on every plan.